Join us in highlighting the use and benefits of domain names, DNS and TLDs, and supporting the growth and development of a healthy, vibrant and stable Internet domain industry.
Presenting the Power of Domain Names
Domain names are powerful, enabling technology – aiding billions of Internet users to find what they are looking for, transact, connect, and communicate daily. The utility, benefit, and innovation possible using domain names is virtually limitless.
Domain names are unique addresses on the Internet used to identify websites. With the introduction of non-traditional domain name extensions, businesses and marketers now have more options than ever to incorporate domain names in their branding strategies.
The Domain Name Association (the DNA) brings together the domain name industry to provide the expertise and content that businesses and marketers need. Whether you’re a marketer, domain expert, or just learning more about the industry, take a look at some of our featured resources below.
Hidden Advantages of a Relevant
Domain Name Extension
A study commissioned by the DNA on the impact of domain name choice on SEO
What is the Domain Name Association?
The Domain Name Association (The DNA) is a non-profit global business association established as an industry-led effort to:
- Increase awareness of domain names and share the value they provide as a primary tool for users to navigate the Internet
- Foster a healthy domain environment, increase adoption of domain names and ensure they’re accepted across browsers, web forms, and other digital vehicles
- Provide access to expertise and resources, enabling domain name stakeholders, DNA members and partners organizations to collaborate and share knowledge to solve the crucial commercial issues facing the domain name industry.
The DNA is the first industry trade association to represent the interests of the entire domain name industry with regard to provisioning, expanded adoption and use of domain names. Domain names are unique addresses on the internet used to identify websites. With the introduction of non-traditional domain name extensions, businesses and marketers now have more options than ever to incorporate domain names in their branding strategies.
Stay Up To Date with The DNA
10 Ways to Use Domain Names to
Enhance Your Brand
Inventive ways to enhance your brand’s presence using domain names
DNA Blog and Member News
Die London Stock Exchange Group gibt mit .luxe Top-Level-Domains heraus, die man sowohl für Adressen im World Wide Web als auch für Ethereum-Transaktionen nutzen kann. Dafür schloss sie sich mit Industriegrößen wie Minds + Machines Group Limited (MMX), Alibaba Cloud und einem Teil des Ethereum-Teams zusammen..
The post .luxe: Ethereum-Adressen gibt es jetzt unkompliziert appeared first on mmx.co.
As we roll in toward the end of 2018, we took a look at our premium name sales for the first half of the year and the historical impact of our Names.club “Easy Payments” financing platform. Q1 & Q2 2018 The registrar channel and our Tiered Premium program continue to thrive with 2,072 premium names […]
The post Easy Payments & Registrar Channel Lead Solid 6-month 2018 .CLUB Premium Sales of $500,000 appeared first on .Club Blog.
Registry service provider Minds + Machines Group (MMX) has celebrated the official launch of its new top-level domain (TLD) .luxe, which runs on the regulated internet as well as on blockchain, by opening trading on the London Stock Exchange (LSE).
The post MMX celebrates launch of blockchain TLD by joining stock market appeared first on mmx.co.
As part of their strategy to increase market share and awareness of the Company, Minds + Machines are greatly encouraged by the progress of the .luxe initiative and ongoing collaboration with Ethereum’s Ethereum Name Service, which is helping to position MMX as a leading innovator within the industry.
Member In line with Radix’s focus on end-customer marketing, Radix has launched a high-impact promotional campaign for .TECH, one of its most successful TLDs. The campaign, which is called #FutureOnTech, showcases 50+ .TECH uses cases encompassing funded star…
Minds + Machines Group Limited (AIM: MMX), The top-level domain registry company was joined by commercial partners Alibaba Cloud and Ethereum to open trading on the London Stock Exchange in celebration of the official launch of .luxe. .luxe is the first top-level domain designed to resolve naming conventions both on the World Wide Web and the Ethereum blockchain. The Company also announces that it is now a member of London Stock Exchange’s Issuer Services Marketplace enabling the Company to generate deeper awareness amongst London Stock Exchange Group listed companies for .luxe and its wider portfolio of new domain name extensions.
Registrations at a Glance
A comprehensive look at the industry’s domain name registration growth
Healthy Domain Initiative
Healthy practice recommendations for domain registries and registrars